We like healthy food (pretty handy when the products you make are all about fruit and veg). We also like sustainable food (so we make sure that the way we make our products has the least possible impact on people and the planet). So when the WWF came up with their Livewell 2020 diet, we thought it was a fab idea.
The idea behind Livewell is to develop a way of eating that would not only be healthy and nutritious but that would also reduce the environmental impacts associated with producing food. The 5 Livewell principles are:
- eat more plants
- waste less food
- eat less meat
- eat less processed food
- where available, buy food that meets a credible certified standard
As part of the Livewell work the WWF teamed up with nutrition experts from Aberdeen University to design a diet that would be great for the body and the planet. You can download a weekly shopping list and a 7 day menu to try it out - and following the diet means that not only do you get your recommended nutritional intact for the week, but that you also reduce the carbon footprint associated with what you eat by 25%.
This we had to try. Roll up 7 innocent employee Livewell guinea pigs (just a phrase, we do not support animal testing in any way).
Our guinea pigs agreed to try out the Livewell Diet for 7 days and share their experiences of eating a sustainable diet. Some of them thought they were pretty healthy sustainable eaters already, some thought it could be a challenge.
Watch this space to see how they went.