yellow pencil

Our creative team won a pencil at the D&AD Awards last week.

The D&AD (Design & Art Direction) Awards are like the Oscars of the design and creative industries. Except you win a pencil, not a gold statue.

Yellow pencils are recognised the world over as a symbol of true creative achievement. And after 11 years, we finally won one in the Writing for Design Category for our most recent big carton labels.

 

Dan, Ben and I got to go on stage, meet the president of D&AD and shake Jimmy Carr's hand before getting our pencils.

It was a total team effort which was celebrated long into the night (and well into the next morning for Ben).

Big thanks to the jury for taking the time to go through all the entries so thoroughly and to all the folk at D&AD for such an excellent evening.

Pencils proudly in place.

Comments

[Laura]

Mega-Big Congrats x

[Jonathan Elliman]

A deserved win - well done

[Heather]

Yay! Congratulations. And I love your dress, Ceri.

xxx

[nicky thomas-davies]

cool bananas. well done to you all. x

[roddy]

That's one smokin' team. Hot hot hot. Well done.

[Caroline]

Big congrats!!!

[Duncan (Woo town)]

Nice one Ceri et al - smart threads too!

[Little Bobby Socks ( or Bob for short )]

cudos to you, pleasure to read

[Tracey Dooley]

Smooth... :))

[Joehickling]

well done innocent!

[Ami-Lou]

yay, always been a fan of your packaging!

[Lana Wool]

Congratulations Innocent Design Team!!

And about time too, I should say...! :D

[Sabina Begum]

A Massive well done to the Innocent Team for the D&AD Award! Hope there's many more to come your way. :)

[opu kural]

envy is a mogtha, pencil is a notha, whatch ya wana