If you were watching telly last night and giving Hotel Babylon a miss, you might have seen something on the other side about the way that companies make claims about products. Professor Regan from BBC2's Horizon came into Fruit Towers to talk to us about our superfoods range and investigate the science behind the word 'superfood'.
We had a good chat with the Professor, and put forward our point of view, which is that all fruit and veg is amazing, and that there are certain fruits that have extra, measurable benefits, and they are the ones that we call super. Professor Regan’s opinion was that the fruits we call 'super' are nutritious, good for you and should be eaten, but there was no empirical evidence to support the name 'superfood'. We also went on to say that whilst people still don't understand exactly how and why fruit is so amazing (because the scientific research in this area is all quite new), one thing is clear: fruit and veg is good for you, and we should all eat more. And everyone, from the World Health Organisation to Professor Regan to us, agrees on that.
If you did miss Hotel Babylon, Alan Davies played a celebrity chef called Otto Clark and there was a joke featuring a lobster.