Our Copenhagen bike box is a thing of beauty. It's our main mode of transport in a city where the bike is king. We've already had one of the innocent founders in it (see here for early bike box action) and now one of the others has had a go. This time it was Rich, and he wisely chose to pedal, rather than ride in the box like Adam.
Riding in the box this time is Nicholai, who does all of the creative stuff (writing and design) in Scandinavia (he writes our Scandinavian blog too). He is asking Rich to turn right before he pedals into the person taking the photo, but Rich has got his eyes closed. This is not a good thing to do when piloting the bike box.
Luckily they missed the photographer, but Rich is now waving at the camera and not looking where he is going. The moral of the story - just because you started a smoothie company doesn't make you a pro bike box rider. You've got to earn your stripes. Starting now.