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June 04, 2006

Comments

Are you in other cities in France?
I've never seen any of your bottles before I came to London last May...

We're not outside Paris yet, but we're working on it. Keep an eye on the French website - www.innocent.fr

Have you thought of targetting the student market?
I bet they will love your stuff...it can start in one of the Paris University students' canteen ? I don't know, may be I am talking non-sense. But I am sure it is the sort of stuff student would buy.

It's a smart idea. I'll let our French friends know about it.

As a marketing student in my final year of a degree, I am curious to know the way in which Innocent decided to penetrate the French market. Can you help me or is this top secret information?!!

Hello Stephie.

The information isn't top secret. It's pretty straightforward. We used exactly the same method as we do everywhere else - make the best drinks possible and then think of some interesting ways in which to tell people about them.

If you have any specific questions, email them to me at dan at innocentdrinks dot co dot uk

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